How to Advertise on a Porn Website

Eat24 is a food delivery website. That’s normal. But apparently their marketing plan is not totally normal (for the record, I do not use them).

Anyway, we like to do things differently around here. Very differently. When it comes to spreading our brand message, we usually take the road less travelled.  This is one road we want to share with you, a road that took us where no marketing team has gone before. Well, at least not without clearing their browser history afterward.

They are a totally bootstrapped company so not swimming in ad cash. What to do?

PORN. Porn is the answer!

Honestly, we should’ve seen this one coming. Some of our heaviest users and biggest fans on social media just happen to be porn stars. Like, actual real-life porn stars

Enough teasing. Read the case study. And it really is a case study. Fascinating and hilarious and clearly NSFW.